By: Kathryn Image source Sigh . . . Yes, it is that time of year again when we talk about our plans and resolutions for the coming year and then promptly forget about them a month later. This year, I'm taking a different approach to my PR-related resolution; I'm leveraging my love of reading. Yes, I do read books related to the PR industry, time management and leadership, but I'm talking about just using everyday reading of the paper, magazines and fiction to improve my overall vocabulary. Simply put – a better vocabulary makes a stronger writer, and writing is a key aspect of any PR or communications position. Recently, I listened to the audio version of Dean Koontz's “77 Shadow Street” during my evening commute. Not only was there an interesting plot to the story that kept me on the edge of my seat, but the use of descriptive language was astounding. The precise words to describe the texture, emotion and overall atmosphere of the scene drew this reader into the book. By listening to and reading books, not only will you strengthen your vocabulary, but you'll also gain new insight and knowledge. From historically placed novels, you will glean facts and insights into different time periods; crime dramas will impart details on forensics and other investigative information; even those pieces of fiction based in today's world with seemingly ordinary people will instill some new knowledge. For instance, in reading Nora Roberts “The Search,” I gathered a few pointers on how to train dogs and insight into canine rescue dog training. And knowing how to interact with a dog also comes in handy when our furry coworkers come into the office to visit for the day. Although not all the information you learn from a book may be useful in the everyday world of PR, you will build your knowledge, strengthen your vocabulary and keep your mind active in different ways. I made my resolution to do more reading (or listening) to a wider array of books and topics so I can broaden my horizons and ultimately my writing skills. What is your resolution for 2013? And what books would you recommend?
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