By: Erin The 3rd Annual MegaTweetUp at Microsoft's New England Research and Development (NERD) Center was filled with hundreds of local, passionate technology enthusiasts ready to network and share their ideas on business and social media. If you weren't able to attend the event, here's what you missed: The biggest highlight of the night for me was meeting Lane Sutton, 14-year-old entrepreneur, digital native, social media coach, KidCritic founder, speaker and blogger, who led the social media control center for the night. According to Lane's statistics, the event created 429,185 impressions, reaching 60,000 people through more than 700 tweets. Another highlight was witnessing Google's Google+ ON AIR Hangout feature in action. Bruce Garber, Google beta tester, demonstrated the possibilities of ON AIR Hangout in real time along with singer and songwriter Ryan Van Sickle. Never heard of Google+ ON AIR Hangout? Fear not, it's fairly new. ON AIR encompasses the standard Hangout (up to 10 people in a video chat room) but the ON AIR feature allows the host to broadcast the live Hangout publicly to an unlimited number of viewers. Google has documented numerous high-profile events including a conversation with the Dalai Lama. We used Google+ ON AIR Hangout to hear Ryan Van Sickle perform two of his original songs during the event. Bruce then uploaded the “concert” on YouTube for the world to watch. The rest of the night was filled with collaborating conversations, meeting new people and learning about the latest and greatest on the Boston tech scene, proving this city is alive and kicking on the innovation front. Check out our photos from the event on Google+. What events are you attending in February?
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