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Articles By Metis Team

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5 “must-haves” for effective customer case studies

5 “must-haves” for effective customer case studies

by Metis Team

Your sales team has a hot lead. Awesome. Here’s the catch: This lead wants to know how your other customers have benefitted from using your company. Here’s where case studies come in.

We can never...

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PR 101: Make yourself indispensable to the media

by Metis Team
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How to write better headlines

by Metis Team
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The new rules for corporate blogging

by Metis Team
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How to get fit while strengthening your company culture

by Metis Team
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Four PR truths I learned by traveling the world solo

by Metis Team
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What does Google’s new algorithm mean for your website?

by Metis Team
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7 Leadership tips from HubSpot’s director of talent and culture

by Metis Team
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4 Steps for Staying Up to Date on Google’s Algorithm Change

by Metis Team
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Five lessons from a crash course in PR

by Metis Team
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