I hope everyone who reads this blog cares about the state of our planet. But, I also know sustainable options are not always the easiest or most accessible. Still, how you approach sustainability at home - whether it be recycling or turning the lights off before leaving a room - is just as...
For nearly 20 years, podcasting has been a way for people to connect with an audience that shares a common interest. Far from being a fad, Forbes reported that there are more than 800,000 active podcasts out there right now.
Some of the most successful companies in the world are taking advantage of...Read More
When we think of “the last mile” it’s usually in reference to that short, final leg of distance that must be covered to reach or bring something to a destination. The phrase comes out of telecom - used to describe the costly and complex delivery of cables from a provider's trunk to a customer’s...Read More
We work hard to simplify our clients’ lives, save them money and get results that move their business forward. The goal of our blog is not much different - we want to help make your life a bit easier and provide insight that’ll advance your efforts.So, we took some time to dig up our most-read... Read More
Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you a reminder of why we do it – and that means holiday photo essays of our...Read More
Do you know someone born between 1996 and 2015, also known as Gen Z? Ever find yourself asking them to help with a small task on your iPhone because you know they can do it in seconds? Well, I’m a member of that group, and as the largest generation by number, we’re about to take over the workforce.Read More
Reaching the right audience for your startup or small business is not an easy task. And it doesn’t matter how great your business is, or how much it will help your future clients if prospects can’t find you.
Nowadays, when someone needs a new idea, a data point, to solve a problem, research a new...Read More
In a previous blog post, we talked about using LinkedIn advertising for B2B marketing initiatives. Still, the platform offers more benefits than just its advertising capabilities, including valuable opportunities for social selling, business development and thought leadership.
Prospects look at...Read More
If you told me in February, this pandemic was coming and how much it would change daily life, I wouldn’t have believed you. I was skeptical until early March, but soon realized I was wrong. School for my son was postponed “for two weeks” on March 13; he finished the year online on May 8. I was...Read More
In 2002, LinkedIn launched as a networking site for professionals. Fast forward 18 years and LinkedIn has grown to be one of the top social media platforms with almost 700 million active users. The platform has countless company pages, discussions and posts. And, due to their expansive advertising...Read More
Whether you’re hoping to publish a thought leadership piece or getting ready to announce news, knowing what healthcare publications are appropriate to pitch is really half the battle. Even if you don’t have any news to work with today, it’s still important you know these reporters and influencers...Read More