My son is a Freshman this year and plays on the B-Team and Varsity basketball squads for his high school, the SGA Warriors. I won’t lie, I LOVE basketball season, and I am generally that loud mama you hear in the stands, hollering at all the kids (they all become like my own over the course of the...

You interviewed the subject matter experts, did your research, wrote an outline and drafted the piece. The detail is captured correctly and you’ve told a complete story. Unfortunately, it has all the appeal of the ingredients list on the back of a cheap can of soup. 

Don’t beat yourself up. It...

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This blog is the second edition of a two-part series that expands on how Metis team member Mel Rubbelke is now handling the work-life balance as a new, first-time mother. The first blog post shares how she prepared for parental leave. 

Scene: Yoga class.

I was standing on one-foot with the other...

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Every January 28 is “Fun at Work Day,” a holiday that recognizes a little levity on the job can lead to more productive, creative and loyal employees. From fictional TV shows to real-world shenanigans, workplace fun provides plenty of memories and benefits – here’s a few from the Metis crew!

Cathy...

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For the better part of a decade, I’ve thought one of the best healthcare marketing campaigns belonged to a North Carolina-based hospital system, Novant Health. It was remarkable. And that’s not my opinion; that’s their mission -- to “deliver the most remarkable patient experience, in every...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Is there a better way to close out the year than by taking home a couple of coveted marketing and public relations (PR) honors? Perhaps. When a co-worker suddenly announces their regal lineage and makes tenuous claims to a British castle, you know you’re finishing big. 

First, the awards.

For the...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Ah, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...

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Thanksgiving is my favorite holiday of the year. I love getting together with friends and family and having an excessive meal. Then it’s leftovers and football for the rest of the weekend! 

That said, with the holiday upon us… hang on, keep reading… this article will not be about all the things...

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I swear Bob and I invented buzzword bingo. He was the toughest art director ever and I don’t mean critical or demanding; he was “I’ll kick-your-ass” tough. One day he announced he could beat any of us at any sport. I challenged him to an arm wrestling match, betting him five bucks I could “lick...

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