Whew. What a strange past two months it’s been.
When I think about how the coronavirus pandemic changed everything seemingly overnight, I flash back to views of Boston as my plane approached Logan after an amazing time in Philly with Metis Communications President Cathy Atkins and our client O3...
The COVID-19 pandemic has forced almost everyone to reevaluate their business strategies, how they work and their marketing and awareness efforts. In these uncertain times it is imperative that companies speak with their audiences with empathy and truly mindful marketing.
To begin putting...
Read More“Nailed it!” is what you want to hear when you place the cherry on top of a magnificent dessert or similar masterpiece. It’s also the goal of a media interview. You mix the ingredients and hope to attain the right results in that final crowning moment. However, if the interview suffers from a lack...
Read MoreYou snack on them like candy. Devour entire seasons at a sitting. They’re the binge worthy shows, social media accounts and podcasts you just can’t get enough of.
Whether you’re new to remote working or a virtual veteran, it can be tough to put down the work and unwind. We’re all in this together,...
Read MoreIn needing a break from all the recent news, I decided to distract myself with a look at how we communicate.
Language is amazing. Like a living thing, it is constantly evolving, as are the ways we as humans use words to communicate. Language is also very complicated. For example, there are more...
Read MoreWith the risks from a pandemic, many are trying to practice successful social distancing or self quarantines, but this can make it harder to keep business as usual. Organizations are quickly getting acquainted with remote work and normal working shifts are no more. As a remote-first company, the...
Read MoreYou know that magic that happens when you work with awesome people? We think it’s everything, and we love working with folks who bring that kind of chemistry into our days. Periodically, we sit down with one of these execs to talk about startups, the future of their industries and whatever other...
Read MoreMy son is a Freshman this year and plays on the B-Team and Varsity basketball squads for his high school, the SGA Warriors. I won’t lie, I LOVE basketball season, and I am generally that loud mama you hear in the stands, hollering at all the kids (they all become like my own over the course of the...
Read MoreYou interviewed the subject matter experts, did your research, wrote an outline and drafted the piece. The detail is captured correctly and you’ve told a complete story. Unfortunately, it has all the appeal of the ingredients list on the back of a cheap can of soup.
Don’t beat yourself up. It...
Read MoreThis blog is the second edition of a two-part series that expands on how Metis team member Mel Rubbelke is now handling the work-life balance as a new, first-time mother. The first blog post shares how she prepared for parental leave.
Scene: Yoga class.
I was standing on one-foot with the other...
Read MoreEvery January 28 is “Fun at Work Day,” a holiday that recognizes a little levity on the job can lead to more productive, creative and loyal employees. From fictional TV shows to real-world shenanigans, workplace fun provides plenty of memories and benefits – here’s a few from the Metis crew!
Cathy...
Read MoreFor the better part of a decade, I’ve thought one of the best healthcare marketing campaigns belonged to a North Carolina-based hospital system, Novant Health. It was remarkable. And that’s not my opinion; that’s their mission -- to “deliver the most remarkable patient experience, in every...
Read MoreAh, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...
Read MoreAh, the holidays, that time of year we go without rest, raise the stress, overly ingest and financially regress to enjoy the peace and joy of the season. To warm your hearts amidst the chaos, the Metis family is bringing you regular reminders of why we do it – and that means holiday photo essays of...
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