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Making the point: How to nail the lead so success will follow

Making the point: How to nail the lead so success will follow

by JaeMi Pennington

While I consider myself an effective communicator, I recently recalled a bad habit I used to have when writing and speaking. The problem was, I would often “bury the lead,” the important points I was...

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The time is now: Integrate your PR and marketing strategies

by Kim Caro
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Make an impression when briefing executives for media and analyst interviews

by Jeff Miller
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Lessons from the “other side” of the story

by Kelly Haddock
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Do the write thing: Seven tips for better B2B tech content

by Marty Querzoli
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Best practices for working with international PR clients

by Kim Caro
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What do you need to generate publicity on local TV news?

by Justine Boucher
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3 Pay-for-Play Media & PR Scams to Avoid | Tech Firm PR

by Jeff Miller
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Good client relations start with good counsel – Stop blindly saying ‘yes’

by JaeMi Pennington
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Ready for a PR career change? Take a walk on the agency side

by Caroline Curran
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