It was around 1990 and I was working in broadcast advertising for a large discount department store chain. I was in a recording studio casting voice-over talent for a series of television spots and needed a gruff CEO-type voice to personify a product.
Whether you are writing blog posts, pitches, press releases or bylines, it’s important to be as error-free as possible. Typos, grammatical mistakes and convoluted writing will likely confuse your reader, and possibly even turn him off from your content entirely, discrediting any authority you might have. Take our quick quiz to test your knowledge and…
